Gross Margin Calculator
Quick gross margin calculator — useful when you only need margin, not full P&L analysis.
Inputs
Margin
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Run calculation
Gross profit—
Gross margin—
Markup over cost—
Margin alone tells you product economics
A 70% gross margin SaaS product has very different economics from a 25% margin retail product. Margin determines how much CAC the business can afford, how much profit each unit generates, and how much room you have for promotional flexibility.
Frequently Asked Questions
What should I include in COGS?
For physical products: materials, manufacturing, freight in. For SaaS: hosting, third-party APIs, support cost directly tied to usage.
Want pricing + marketing that protects gross margin?
Riman Agency runs margin-aware marketing programs.