AI Marketing Strategy & Implementation
I run AI-augmented marketing programs that ship real outcomes — not slide decks. Strategy, audience research, content production, paid, email, distribution, measurement — all 5 layers wired together. For SMBs through Fortune 500s, in every industry I’ve worked across over the past 15 years.
The 5-layer framework I run
1. Strategy
Wedge, positioning, OKR translation, scenario planning, marketing moat mapping. AI-accelerated, founder-validated.
2. Audience
Voice-of-customer libraries, JTBD extraction, behavioral segmentation, synthetic interview prep, real interview execution.
3. Content
AEO-ready answer modules, evidence ladders, blog/SEO/AEO/GEO production, video and short-form repurposing.
4. Distribution
SEO + AEO + GEO + paid (Google, Meta, LinkedIn) + email + community + PR. One integrated growth plan.
5. Measurement
One scorecard: classic SEO, AEO citation share, GEO mention rate, paid efficiency, downstream conversion.
+ Web/App Dev
I also run web development, app development, and web app development — from landing pages to full product builds. The marketing is only as good as the destination.
What I work on
- SEO + AEO + GEO programs — the visibility trifecta.
- AI marketing strategy — from positioning to OKRs to channel mix.
- Content production — blog, landing pages, email, lead magnets, books.
- Paid advertising — Google, Meta, LinkedIn, programmatic.
- Web + app development — marketing sites, e-commerce, web apps, mobile apps.
- Analytics + measurement — GA4, Search Console, Looker Studio, AI search visibility.
- Fractional CMO — embedded marketing leadership for growing teams.
Who I work with
- SMBs — 1–50 person teams that need a real marketing engine, not a freelancer patchwork.
- Mid-market — 50–500 person teams ready to operationalize AI across marketing.
- Fortune 500 — enterprise teams needing AEO, GEO, and AI marketing strategy expertise alongside existing functions.
- Founders — from pre-launch through growth.
Engagement models
- Strategy sprint — 4–6 weeks. Outputs: full strategy doc, 90-day plan, scorecard.
- 90-day execution — strategy + execution on top 1–3 priorities.
- Ongoing retainer — monthly content, AEO/GEO programs, measurement.
- Fractional CMO — embedded leadership, 1–3 days/week.
- Project-based — web dev, app dev, book production, course creation.
Ready to build a marketing system that compounds?
Book a free 30-minute strategy call. We’ll review your current state and identify the highest-leverage moves for the next 90 days.
The books behind the work
Every framework I use is documented across my four books: 500 Ways to Use AI for Your Marketing Strategy in 2026 (the marketing playbook), Intro to Answer Engine Optimization (2nd Ed) (AEO + GEO), The Blogger Guideline (2nd Ed) (content + audience), and The Entrepreneur Guideline (2nd Ed) (founder operating system). See all books on Amazon →
