Generative Engine Optimization (GEO) & AI Search Visibility

I help brands get mentioned correctly inside ChatGPT, Claude, Gemini, and Perplexity — even when the engine doesn’t cite a source. GEO is brand-level visibility inside AI; AEO is source-level. We run them together for SMBs through Fortune 500s.

Book a GEO Strategy CallRead the books

Why GEO matters

When users ask ChatGPT “who should I work with for X,” the engine often answers without citing a source — it just names brands from its training data. The brands named confidently are the ones that have built strong open-web entity presence over time. GEO is how you become one of them.

What I deliver

GEO Audit

Run a fixed prompt set across ChatGPT, Claude, Perplexity, Gemini. Identify where your brand is mentioned, missed, or confused with competitors.

Entity Strength Build

Schema setup (Person, Organization, sameAs), Wikipedia/Wikidata strategy, third-party authoritative mentions, structural prominence on owned content.

Training-Data Footprint

PR, podcast appearances, structured data publishing, Q&A site presence, GitHub README presence — the open-web inputs AI engines learn from.

Mention Accuracy Cleanup

Fix outdated info, wrong taglines, brand confusion. Realign generative output with your current positioning.

Combined AEO+GEO

Most clients run both. Same content, two visibility lenses, one scorecard. The compounding effect is meaningful.

Quarterly Tracking

Quarterly fixed-prompt re-tests, brand mention rate, accuracy score, competitor comparison.

Who this is for

  • Established brands noticing they aren’t named in AI category responses despite SEO presence.
  • New brands trying to land in AI training data faster.
  • Brands with name confusion (similar competitor names, outdated AI knowledge, wrong attribution).
  • Fortune 500 running AEO already and ready to add the GEO layer.

Want to know if your brand shows up inside AI?

Free 30-minute baseline: I’ll run a fixed prompt set across ChatGPT, Claude, Perplexity, Gemini for your category and show you where you stand vs competitors.

Book Free GEO Baseline

Read the playbooks

GEO and AEO are covered in depth in my books: Intro to Answer Engine Optimization (2nd Edition) et The Blogger Guideline (2nd Ed). Both available on Amazon: See all of Tarek Riman’s books →