{"id":4956,"date":"2026-05-10T15:39:57","date_gmt":"2026-05-10T15:39:57","guid":{"rendered":"https:\/\/rimanagency.com\/2026\/05\/10\/sales-ai-era-founder-playbook\/"},"modified":"2026-05-10T15:39:57","modified_gmt":"2026-05-10T15:39:57","slug":"sales-ai-era-founder-playbook","status":"publish","type":"post","link":"https:\/\/rimanagency.com\/fr\/2026\/05\/10\/sales-ai-era-founder-playbook\/","title":{"rendered":"Ventes \u00e0 l&#039;\u00e8re de l&#039;IA\u00a0: comment les fondateurs modernes fid\u00e9lisent leurs clients"},"content":{"rendered":"<p><strong>Sales got more human, not less. The AI did the boring parts. The hard part \u2014 trust \u2014 still walks on two legs. Buyers in 2026 arrive pre-informed by AI engines, pre-screened by tools, and pre-skeptical of generic outreach. The new sales playbook: AI does the prep, humans do the conversation. Founders sell the first 50 customers personally. Discovery calls run a 30-minute structured framework. The lazy outbound playbook is dying \u2014 hard.<\/strong><\/p>\n<h2>Key Takeaways<\/h2>\n<ul>\n<li>Founders sell the first 50 customers personally. Always.<\/li>\n<li>Discovery is 30 minutes, structured: frame, discover, connect, price, decide.<\/li>\n<li>AI prep is leverage; AI mass-outbound is dying. Buyers can tell.<\/li>\n<li>Anchor on value, state price as a number, then be silent.<\/li>\n<li>Risk reversal closes more deals than charisma. Money-back, milestones, pilots.<\/li>\n<\/ul>\n<h2>How Sales Changed<\/h2>\n<table>\n<thead>\n<tr>\n<th>Then (2023)<\/th>\n<th>Now (2026)<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td>Long discovery cycles, multiple stakeholders<\/td>\n<td>Often 1\u20132 conversations to a yes\/no on smaller deals<\/td>\n<\/tr>\n<tr>\n<td>Buyer arrives uninformed; rep educates<\/td>\n<td>Buyer arrives over-informed (AI-researched); rep clarifies and de-risks<\/td>\n<\/tr>\n<tr>\n<td>Mass cold outreach with templates<\/td>\n<td>Templated outreach almost universally ignored<\/td>\n<\/tr>\n<tr>\n<td>The pitch deck<\/td>\n<td>The proof artifact \u2014 working demo, shared doc, calculator<\/td>\n<\/tr>\n<tr>\n<td>&#8220;Close the deal&#8221; as the metric<\/td>\n<td>&#8220;Retained customer 90 days later&#8221; as the metric<\/td>\n<\/tr>\n<tr>\n<td>Salesperson as feature explainer<\/td>\n<td>Salesperson as outcome partner and risk de-escalator<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<h2>Founder-Led Sales \u2014 The First 50 Customers<\/h2>\n<p>The founder must sell the first 50 customers personally. Not a sales rep, not a contractor. The founder. Because:<\/p>\n<ul>\n<li>Only the founder hears real objections, half-words, silences. That&#8217;s your roadmap.<\/li>\n<li>Only the founder can change the product on the call.<\/li>\n<li>Customer #1 through #50 are buying you, not the product.<\/li>\n<li>Sales motion gets designed in those 50 calls. Outsource the calls = outsource the motion.<\/li>\n<\/ul>\n<h2>The Modern Discovery Call (30 Minutes)<\/h2>\n<table>\n<thead>\n<tr>\n<th>Time<\/th>\n<th>Step<\/th>\n<th>What you&#8217;re doing<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td>0\u20133 min<\/td>\n<td>Frame<\/td>\n<td>Confirm time, agenda, right person<\/td>\n<\/tr>\n<tr>\n<td>3\u201315 min<\/td>\n<td>Discover<\/td>\n<td>Three questions: current state, target state, what&#8217;s blocking<\/td>\n<\/tr>\n<tr>\n<td>15\u201323 min<\/td>\n<td>Connect<\/td>\n<td>Show how your offer addresses what they just told you. Specific.<\/td>\n<\/tr>\n<tr>\n<td>23\u201327 min<\/td>\n<td>Price + risk<\/td>\n<td>Real price. Real risk reversal (money-back, milestone, pilot).<\/td>\n<\/tr>\n<tr>\n<td>27\u201330 min<\/td>\n<td>Decide next step<\/td>\n<td>Specific next action with a date \u2014 not &#8220;I&#8217;ll think about it.&#8221;<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<h2>AI in Sales \u2014 Useful and Lazy<\/h2>\n<table>\n<thead>\n<tr>\n<th>AI use<\/th>\n<th>Useful or lazy?<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td>Pre-call research from public sources<\/td>\n<td>Useful \u2014 5 min that used to take 30<\/td>\n<\/tr>\n<tr>\n<td>Mass-templated cold emails generated by AI<\/td>\n<td>Lazy \u2014 buyers spot it; reply rates collapsing<\/td>\n<\/tr>\n<tr>\n<td>Real-time call transcription + summary<\/td>\n<td>Useful \u2014 focus on conversation, not notes<\/td>\n<\/tr>\n<tr>\n<td>AI-drafted follow-up from call transcript<\/td>\n<td>Useful \u2014 you edit, then send. Faster, more specific.<\/td>\n<\/tr>\n<tr>\n<td>AI agents booking meetings on your behalf<\/td>\n<td>Mixed \u2014 powerful when disclosed, harmful when hidden<\/td>\n<\/tr>\n<tr>\n<td>AI &#8216;coaches&#8217; that score your calls<\/td>\n<td>Useful when used personally; performative when used to manage humans<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<h2>Pricing Conversations That Don&#8217;t Apologize<\/h2>\n<ul>\n<li>Lead with outcome value: &#8220;Most customers see [outcome] worth roughly $X within 90 days.&#8221;<\/li>\n<li>State price plainly: &#8220;The investment is $Y\/month.&#8221; Pause.<\/li>\n<li>Wait for the response. Resist the urge to defend or hedge. Silence is a tool.<\/li>\n<li>If they push back: &#8220;What outcome would justify it for you?&#8221; Now you&#8217;re negotiating value, not price.<\/li>\n<\/ul>\n<blockquote><p><strong>Smart Fun Fact:<\/strong> Founders who say &#8220;the investment is $X&#8221; close at meaningfully higher rates than founders who say &#8220;it costs $X.&#8221; Same product, same buyer. Word choice changes outcomes more than most founders believe.<\/p><\/blockquote>\n<h2>Risk Reversal \u2014 The Hidden Closer<\/h2>\n<ul>\n<li><strong>Money-back guarantee<\/strong> in a defined window. &#8220;If you&#8217;re not seeing [outcome] in 60 days, full refund.&#8221;<\/li>\n<li><strong>Pilot or trial<\/strong> with a real exit ramp. Two-month pilot, no long-term commitment.<\/li>\n<li><strong>Milestone-based pricing<\/strong>. Pay 50% on signature, 50% on outcome delivery.<\/li>\n<li><strong>Reference customers and case studies<\/strong> ready to share with names and numbers.<\/li>\n<li><strong>SLAs<\/strong> where appropriate. Uptime, response time, what happens if it breaks.<\/li>\n<\/ul>\n<h2>Common Mistakes<\/h2>\n<ol>\n<li><strong>Hiring a salesperson before founder-led sales is figured out<\/strong> \u2014 you&#8217;ll teach them the wrong motion.<\/li>\n<li><strong>Mass cold email with AI templates<\/strong> \u2014 reply rates have collapsed.<\/li>\n<li><strong>Apologizing for price<\/strong> \u2014 buyer reads it as &#8216;this isn&#8217;t worth it.&#8217;<\/li>\n<li><strong>Skipping risk reversal<\/strong> \u2014 every objection is fundamentally about risk.<\/li>\n<li><strong>Not following up<\/strong> \u2014 80% of deals close after the third or later touch.<\/li>\n<\/ol>\n<h2>30-Day Sales Sharpening<\/h2>\n<ol>\n<li><strong>Days 1\u20137<\/strong> \u2014 Block 6 hours\/week for founder-led sales. Defend the time.<\/li>\n<li><strong>Days 8\u201314<\/strong> \u2014 Build your discovery call structure. Run on next 5 calls. Iterate.<\/li>\n<li><strong>Days 15\u201320<\/strong> \u2014 Write your pricing one-liner. Practice until it stops feeling weird.<\/li>\n<li><strong>Days 21\u201325<\/strong> \u2014 Add one risk-reversal mechanism. Test on next 5 deals.<\/li>\n<li><strong>Days 26\u201330<\/strong> \u2014 Audit your follow-up sequence. Cut anything templated.<\/li>\n<\/ol>\n<h2>Frequently Asked Questions<\/h2>\n<h3>Why must founders sell the first 50 customers personally?<\/h3>\n<p>Because only founders can hear real objections, change the product on the call, and design the sales motion. Outsourcing early sales = outsourcing your most valuable founder learning. Take the calls back.<\/p>\n<h3>What&#8217;s the modern discovery call structure?<\/h3>\n<p>30 minutes: 3 min frame, 12 min discover (current state, target state, blockers), 8 min connect (your offer to their problem), 4 min price + risk reversal, 3 min decide next step with a date.<\/p>\n<h3>Should I use AI for cold outreach?<\/h3>\n<p>For prep and personalization, yes. For mass templated outreach, no \u2014 buyers spot it instantly and reply rates have collapsed. AI helps you do 100 deeply personalized outreaches; it doesn&#8217;t help you do 10,000 generic ones.<\/p>\n<h3>How should I price in sales conversations?<\/h3>\n<p>Anchor on outcome value first (&#8220;typically delivers $X in value&#8221;), then state price plainly (&#8220;the investment is $Y&#8221;). Pause. Resist defending. If pushed back: &#8220;What outcome would justify it?&#8221; \u2014 negotiate value, not price.<\/p>\n<h3>What&#8217;s the most underused closing tactic?<\/h3>\n<p>Risk reversal. Money-back guarantees, milestone-based pricing, pilots with exit ramps. In a low-trust market, every objection is fundamentally about risk. Reduce it and deals close.<\/p>\n<h3>How many follow-ups are too many?<\/h3>\n<p>Three follow-ups across 2 weeks for a no-response, then archive. Re-approach in 90 days with new context. Each follow-up should add value (relevant data, an article, a thought) \u2014 not just &#8220;checking in.&#8221;<\/p>\n<h2>Sources &amp; Further Reading<\/h2>\n<ul>\n<li>Tarek Riman \u2014 <em>The Entrepreneur Guideline (2nd Edition)<\/em><\/li>\n<li>Steli Efti \u2014 <em>The Follow-Up Formula<\/em><\/li>\n<li>Tools: Gong, Chorus, Fathom, Granola<\/li>\n<\/ul>\n<h2>Work With Riman Agency<\/h2>\n<p>Riman Agency helps founders design discovery, pricing, and risk-reversal scripts. <a href=\"https:\/\/rimanagency.com\/contact-us\/\">Get in touch<\/a> for a sales sharpening sprint.<\/p>\n<p><em>Part 8 of our 22-part series. Previous: <a href=\"https:\/\/rimanagency.com\/2026\/05\/10\/founder-marketing-visibility-seo-aeo-geo\/\">Marketing &amp; Visibility<\/a>. Up next: Brand, Trust &amp; Founder Personal Brand.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Sales got more human, not less. The AI did the boring parts. The hard part \u2014 trust \u2014 still walks on two legs. Buyers in 2026 arrive pre-informed by AI engines, pre-screened by tools, and pre-skeptical of generic outreach. The new sales playbook: AI does the prep, humans do the conversation. Founders sell the first [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1311,1319],"tags":[],"class_list":["post-4956","post","type-post","status-publish","format-standard","hentry","category-ai","category-entrepreneurship"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Sales in the AI Era: How Modern Founders Win Customers - Riman Agency<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/rimanagency.com\/fr\/2026\/05\/10\/sales-ai-era-founder-playbook\/\" \/>\n<meta property=\"og:locale\" content=\"fr_CA\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Sales in the AI Era: How Modern Founders Win Customers - Riman Agency\" \/>\n<meta property=\"og:description\" content=\"Sales got more human, not less. The AI did the boring parts. The hard part \u2014 trust \u2014 still walks on two legs. Buyers in 2026 arrive pre-informed by AI engines, pre-screened by tools, and pre-skeptical of generic outreach. The new sales playbook: AI does the prep, humans do the conversation. Founders sell the first [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/rimanagency.com\/fr\/2026\/05\/10\/sales-ai-era-founder-playbook\/\" \/>\n<meta property=\"og:site_name\" content=\"Riman Agency\" \/>\n<meta property=\"article:published_time\" content=\"2026-05-10T15:39:57+00:00\" \/>\n<meta name=\"author\" content=\"Tarek Riman\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Tarek Riman\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/rimanagency.com\\\/2026\\\/05\\\/10\\\/sales-ai-era-founder-playbook\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/rimanagency.com\\\/2026\\\/05\\\/10\\\/sales-ai-era-founder-playbook\\\/\"},\"author\":{\"name\":\"Tarek Riman\",\"@id\":\"https:\\\/\\\/rimanagency.com\\\/#\\\/schema\\\/person\\\/8bc3334c3d06a0298c0c01702f32d60b\"},\"headline\":\"Sales in the AI Era: How Modern Founders Win Customers\",\"datePublished\":\"2026-05-10T15:39:57+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/rimanagency.com\\\/2026\\\/05\\\/10\\\/sales-ai-era-founder-playbook\\\/\"},\"wordCount\":988,\"publisher\":{\"@id\":\"https:\\\/\\\/rimanagency.com\\\/#organization\"},\"articleSection\":[\"AI\",\"Entrepreneurship\"],\"inLanguage\":\"fr-CA\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/rimanagency.com\\\/2026\\\/05\\\/10\\\/sales-ai-era-founder-playbook\\\/\",\"url\":\"https:\\\/\\\/rimanagency.com\\\/2026\\\/05\\\/10\\\/sales-ai-era-founder-playbook\\\/\",\"name\":\"Sales in the AI Era: How Modern Founders Win Customers - Riman Agency\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/rimanagency.com\\\/#website\"},\"datePublished\":\"2026-05-10T15:39:57+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/rimanagency.com\\\/2026\\\/05\\\/10\\\/sales-ai-era-founder-playbook\\\/#breadcrumb\"},\"inLanguage\":\"fr-CA\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/rimanagency.com\\\/2026\\\/05\\\/10\\\/sales-ai-era-founder-playbook\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/rimanagency.com\\\/2026\\\/05\\\/10\\\/sales-ai-era-founder-playbook\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/rimanagency.com\\\/home\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Sales in the AI Era: How Modern Founders Win Customers\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/rimanagency.com\\\/#website\",\"url\":\"https:\\\/\\\/rimanagency.com\\\/\",\"name\":\"Riman Agency\",\"description\":\"A Full Service Digital Marketing Agency\",\"publisher\":{\"@id\":\"https:\\\/\\\/rimanagency.com\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/rimanagency.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"fr-CA\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/rimanagency.com\\\/#organization\",\"name\":\"Riman Agency\",\"url\":\"https:\\\/\\\/rimanagency.com\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-CA\",\"@id\":\"https:\\\/\\\/rimanagency.com\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/rimanagency.com\\\/wp-content\\\/uploads\\\/2022\\\/02\\\/RIMANagency-all-logos-1-2.png\",\"contentUrl\":\"https:\\\/\\\/rimanagency.com\\\/wp-content\\\/uploads\\\/2022\\\/02\\\/RIMANagency-all-logos-1-2.png\",\"width\":694,\"height\":211,\"caption\":\"Riman Agency\"},\"image\":{\"@id\":\"https:\\\/\\\/rimanagency.com\\\/#\\\/schema\\\/logo\\\/image\\\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/rimanagency.com\\\/#\\\/schema\\\/person\\\/8bc3334c3d06a0298c0c01702f32d60b\",\"name\":\"Tarek Riman\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-CA\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/1bd2f53179c57409180a7847964a86eabe7bd84a443edf64af7c0ba0193481fd?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/1bd2f53179c57409180a7847964a86eabe7bd84a443edf64af7c0ba0193481fd?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/1bd2f53179c57409180a7847964a86eabe7bd84a443edf64af7c0ba0193481fd?s=96&d=mm&r=g\",\"caption\":\"Tarek Riman\"},\"url\":\"https:\\\/\\\/rimanagency.com\\\/fr\\\/author\\\/trimancaptaim-com\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Sales in the AI Era: How Modern Founders Win Customers - Riman Agency","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/rimanagency.com\/fr\/2026\/05\/10\/sales-ai-era-founder-playbook\/","og_locale":"fr_CA","og_type":"article","og_title":"Sales in the AI Era: How Modern Founders Win Customers - Riman Agency","og_description":"Sales got more human, not less. The AI did the boring parts. The hard part \u2014 trust \u2014 still walks on two legs. Buyers in 2026 arrive pre-informed by AI engines, pre-screened by tools, and pre-skeptical of generic outreach. The new sales playbook: AI does the prep, humans do the conversation. Founders sell the first [&hellip;]","og_url":"https:\/\/rimanagency.com\/fr\/2026\/05\/10\/sales-ai-era-founder-playbook\/","og_site_name":"Riman Agency","article_published_time":"2026-05-10T15:39:57+00:00","author":"Tarek Riman","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Tarek Riman","Est. reading time":"5 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/rimanagency.com\/2026\/05\/10\/sales-ai-era-founder-playbook\/#article","isPartOf":{"@id":"https:\/\/rimanagency.com\/2026\/05\/10\/sales-ai-era-founder-playbook\/"},"author":{"name":"Tarek Riman","@id":"https:\/\/rimanagency.com\/#\/schema\/person\/8bc3334c3d06a0298c0c01702f32d60b"},"headline":"Sales in the AI Era: How Modern Founders Win Customers","datePublished":"2026-05-10T15:39:57+00:00","mainEntityOfPage":{"@id":"https:\/\/rimanagency.com\/2026\/05\/10\/sales-ai-era-founder-playbook\/"},"wordCount":988,"publisher":{"@id":"https:\/\/rimanagency.com\/#organization"},"articleSection":["AI","Entrepreneurship"],"inLanguage":"fr-CA"},{"@type":"WebPage","@id":"https:\/\/rimanagency.com\/2026\/05\/10\/sales-ai-era-founder-playbook\/","url":"https:\/\/rimanagency.com\/2026\/05\/10\/sales-ai-era-founder-playbook\/","name":"Sales in the AI Era: How Modern Founders Win Customers - Riman Agency","isPartOf":{"@id":"https:\/\/rimanagency.com\/#website"},"datePublished":"2026-05-10T15:39:57+00:00","breadcrumb":{"@id":"https:\/\/rimanagency.com\/2026\/05\/10\/sales-ai-era-founder-playbook\/#breadcrumb"},"inLanguage":"fr-CA","potentialAction":[{"@type":"ReadAction","target":["https:\/\/rimanagency.com\/2026\/05\/10\/sales-ai-era-founder-playbook\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/rimanagency.com\/2026\/05\/10\/sales-ai-era-founder-playbook\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/rimanagency.com\/home\/"},{"@type":"ListItem","position":2,"name":"Sales in the AI Era: How Modern Founders Win Customers"}]},{"@type":"WebSite","@id":"https:\/\/rimanagency.com\/#website","url":"https:\/\/rimanagency.com\/","name":"Agence Riman","description":"Une agence de marketing num\u00e9rique \u00e0 service complet","publisher":{"@id":"https:\/\/rimanagency.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/rimanagency.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"fr-CA"},{"@type":"Organization","@id":"https:\/\/rimanagency.com\/#organization","name":"Agence Riman","url":"https:\/\/rimanagency.com\/","logo":{"@type":"ImageObject","inLanguage":"fr-CA","@id":"https:\/\/rimanagency.com\/#\/schema\/logo\/image\/","url":"https:\/\/rimanagency.com\/wp-content\/uploads\/2022\/02\/RIMANagency-all-logos-1-2.png","contentUrl":"https:\/\/rimanagency.com\/wp-content\/uploads\/2022\/02\/RIMANagency-all-logos-1-2.png","width":694,"height":211,"caption":"Riman Agency"},"image":{"@id":"https:\/\/rimanagency.com\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/rimanagency.com\/#\/schema\/person\/8bc3334c3d06a0298c0c01702f32d60b","name":"Tarek Riman","image":{"@type":"ImageObject","inLanguage":"fr-CA","@id":"https:\/\/secure.gravatar.com\/avatar\/1bd2f53179c57409180a7847964a86eabe7bd84a443edf64af7c0ba0193481fd?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/1bd2f53179c57409180a7847964a86eabe7bd84a443edf64af7c0ba0193481fd?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/1bd2f53179c57409180a7847964a86eabe7bd84a443edf64af7c0ba0193481fd?s=96&d=mm&r=g","caption":"Tarek Riman"},"url":"https:\/\/rimanagency.com\/fr\/author\/trimancaptaim-com\/"}]}},"_links":{"self":[{"href":"https:\/\/rimanagency.com\/fr\/wp-json\/wp\/v2\/posts\/4956","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/rimanagency.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/rimanagency.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/rimanagency.com\/fr\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/rimanagency.com\/fr\/wp-json\/wp\/v2\/comments?post=4956"}],"version-history":[{"count":0,"href":"https:\/\/rimanagency.com\/fr\/wp-json\/wp\/v2\/posts\/4956\/revisions"}],"wp:attachment":[{"href":"https:\/\/rimanagency.com\/fr\/wp-json\/wp\/v2\/media?parent=4956"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/rimanagency.com\/fr\/wp-json\/wp\/v2\/categories?post=4956"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/rimanagency.com\/fr\/wp-json\/wp\/v2\/tags?post=4956"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}