{"id":4668,"date":"2026-05-09T09:53:52","date_gmt":"2026-05-09T09:53:52","guid":{"rendered":"https:\/\/rimanagency.com\/average-order-value-aov-calculator\/"},"modified":"2026-05-09T09:53:52","modified_gmt":"2026-05-09T09:53:52","slug":"average-order-value-aov-calculator","status":"publish","type":"page","link":"https:\/\/rimanagency.com\/fr\/average-order-value-aov-calculator\/","title":{"rendered":"Calculateur de valeur moyenne des commandes (AOV)"},"content":{"rendered":"<style>.rt-h{background:linear-gradient(135deg,#f1f5e8,#e8efdb);border-radius:14px;padding:32px;margin:0 0 24px;text-align:center}.rt-h h1{margin:0 0 10px;font-size:28px;color:#4a6320}.rt-g{display:grid;grid-template-columns:1fr 1fr;gap:18px;margin:0 0 24px}.rt-f,.rt-o{background:#fff;border:1px solid #e0e6d8;border-radius:10px;padding:22px}.rt-f h3,.rt-o h3{margin:0 0 14px;color:#4a6320;font-size:18px}.rt-f label{display:block;font-size:13px;color:#516048;font-weight:600;margin:10px 0 6px}.rt-f input,.rt-f select,.rt-f textarea{width:100%;padding:9px;border:1px solid #d4dac6;border-radius:6px;font-size:14px;box-sizing:border-box;font-family:inherit}.rt-btn{background:#719430;color:#fff;border:none;padding:11px 20px;border-radius:6px;font-weight:700;cursor:pointer;width:100%;margin-top:14px;font-size:15px}.rt-btn:hover{background:#4a6320}.rt-o-big{font-size:38px;font-weight:800;color:#719430;text-align:center;margin:6px 0}.rt-o-row{display:flex;justify-content:space-between;padding:9px 0;border-bottom:1px solid #f0f3e8;font-size:14px}.rt-o-row:last-child{border:none}.rt-o-row b{color:#4a6320}.rt-cta{background:linear-gradient(135deg,#719430,#4a6320);color:#fff;border-radius:14px;padding:32px;text-align:center;margin:30px 0}.rt-cta a{background:#fff;color:#4a6320;padding:12px 28px;border-radius:6px;font-weight:700;text-decoration:none;display:inline-block;margin-top:14px}.rt-code{background:#1e1e1e;color:#a3c163;padding:14px;border-radius:8px;font-family:Consolas,monospace;font-size:12px;white-space:pre-wrap;word-break:break-all;max-height:300px;overflow:auto}@media(max-width:768px){.rt-g{grid-template-columns:1fr}}<\/style>\n<div class=\"rt-h\">\n<h1>Calculateur de valeur moyenne des commandes<\/h1>\n<p>Calculez le panier moyen sur n&#039;importe quelle p\u00e9riode et voyez ce qu&#039;une augmentation de 10%, 20% ou 30% du panier moyen aurait sur votre chiffre d&#039;affaires.<\/p>\n<\/div>\n<div class=\"rt-g\">\n<div class=\"rt-f\">\n<h3>Entr\u00e9es de vente<\/h3>\n<p><label>Recettes totales ($)<\/label><input type=\"number\" id=\"aov-rev\" value=\"150000\"><label>Commandes totales<\/label><input type=\"number\" id=\"aov-orders\" value=\"1500\"><button class=\"rt-btn\" onclick=\"calcAov()\">Calculer le volume moyen de marchandises<\/button><\/div>\n<div class=\"rt-o\">\n<h3>Diagnostic AOV<\/h3>\n<div class=\"rt-o-big\" id=\"aov-big\">\u2014<\/div>\n<p style=\"text-align:center;color:#516048;font-size:13px;margin:0 0 18px\" id=\"aov-v\">Courez voir AOV<\/p>\n<div class=\"rt-o-row\"><span>AOV<\/span><b id=\"aov-num\">\u2014<\/b><\/div>\n<div class=\"rt-o-row\"><span>Revenus \u00e0 +10% AOV<\/span><b id=\"aov-10\">\u2014<\/b><\/div>\n<div class=\"rt-o-row\"><span>Chiffre d&#039;affaires \u00e0 +20% AOV<\/span><b id=\"aov-20\">\u2014<\/b><\/div>\n<div class=\"rt-o-row\"><span>Chiffre d&#039;affaires \u00e0 +30% AOV<\/span><b id=\"aov-30\">\u2014<\/b><\/div>\n<\/div>\n<\/div>\n<p><script>function calcAov(){var r=+document.getElementById(\"aov-rev\").value||0;var o=+document.getElementById(\"aov-orders\").value||0;if(!o)return;var aov=r\/o;document.getElementById(\"aov-big\").textContent=\"$\"+aov.toFixed(2);document.getElementById(\"aov-v\").textContent=\"Average dollar per order\";document.getElementById(\"aov-num\").textContent=\"$\"+aov.toFixed(2);document.getElementById(\"aov-10\").textContent=\"$\"+(r*1.1).toLocaleString(undefined,{maximumFractionDigits:0});document.getElementById(\"aov-20\").textContent=\"$\"+(r*1.2).toLocaleString(undefined,{maximumFractionDigits:0});document.getElementById(\"aov-30\").textContent=\"$\"+(r*1.3).toLocaleString(undefined,{maximumFractionDigits:0});}<\/script><\/p>\n<h2>Le panier moyen est le levier de revenus le moins co\u00fbteux dont vous disposez.<\/h2>\n<p>Acqu\u00e9rir un nouveau client co\u00fbte cher. Augmenter le chiffre d&#039;affaires d&#039;une commande existante est quasiment gratuit. Une hausse de 20% du panier moyen g\u00e9n\u00e8re la m\u00eame croissance du chiffre d&#039;affaires qu&#039;une hausse \u00e9quivalente du nombre de clients, mais \u00e0 un co\u00fbt marketing bien moindre. Les offres group\u00e9es, les seuils de livraison gratuite, les ventes additionnelles apr\u00e8s achat et les recommandations sur les pages produits sont des strat\u00e9gies classiques.<\/p>\n<h2>Cinq pi\u00e8ces qui font bouger AOV<\/h2>\n<p>Les seuils de livraison gratuite fix\u00e9s entre 20 et 30% au-dessus de votre panier moyen actuel augmentent g\u00e9n\u00e9ralement le panier moyen de 10 \u00e0 15%. La vente group\u00e9e de produits compl\u00e9mentaires avec une r\u00e9duction de 5 \u00e0 10% peut augmenter le panier moyen de 15 \u00e0 25%. Les ventes additionnelles en un clic apr\u00e8s l&#039;achat convertissent entre 8 et 15% acheteurs et ajoutent 10 \u00e0 20% au panier moyen. Les remises sur volume (10% de r\u00e9duction pour l&#039;achat de 2 articles) augmentent le panier moyen dans les cat\u00e9gories de produits \u00e0 bas prix unitaires. Les minimums d&#039;achat des niveaux de fid\u00e9lit\u00e9 encouragent les achats plus importants.<\/p>\n<h2>Foire aux questions<\/h2>\n<p><strong>Dois-je suivre l&#039;AOV par canal\u00a0?<\/strong><br \/>Oui. Les clients issus du marketing par e-mail, des r\u00e9seaux sociaux payants et du r\u00e9f\u00e9rencement naturel ont g\u00e9n\u00e9ralement des paniers moyens tr\u00e8s diff\u00e9rents. Segmenter les paniers moyens par canal permet d&#039;identifier les canaux les plus rentables pour chaque dollar investi.<\/p>\n<div class=\"rt-cta\">\n<h3 style=\"margin:0 0 6px\">Vous souhaitez un programme CRO qui augmente le panier moyen par e-mail, sur votre site et apr\u00e8s l&#039;achat\u00a0?<\/h3>\n<p style=\"margin:0;opacity:.95\">L&#039;agence Riman con\u00e7oit des programmes d&#039;augmentation du panier moyen qui g\u00e9n\u00e8rent une croissance significative des revenus.<\/p>\n<p><a href=\"\/fr\/contact\/\">R\u00e9servez un audit CRO<\/a><\/div>","protected":false},"excerpt":{"rendered":"<p>Average Order Value Calculator Calculate AOV across any time period and see what a 10%, 20%, or 30% lift in AOV would do to your top-line revenue. Sales Inputs Total revenue ($)Total ordersCalculate AOV AOV Diagnosis \u2014 Run to see AOV AOV\u2014 Revenue at +10% AOV\u2014 Revenue at +20% AOV\u2014 Revenue at +30% AOV\u2014 AOV [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-4668","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Average Order Value (AOV) Calculator - Riman Agency<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/rimanagency.com\/fr\/average-order-value-aov-calculator\/\" \/>\n<meta property=\"og:locale\" content=\"fr_CA\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Average Order Value (AOV) Calculator - Riman Agency\" \/>\n<meta property=\"og:description\" content=\"Average Order Value Calculator Calculate AOV across any time period and see what a 10%, 20%, or 30% lift in AOV would do to your top-line revenue. 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